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Telemarketing

Lead Generation and ILGS

Seminar Recruitment

Research, Planning and Evaluation
 
Suppose you want to launch a new service, increase your market share, or test a new method of distribution. You are ready to map out your marketing strategy for the next year or the next five years.

How do you get started?

How do you do it right without investing vast amounts of money and time in an untested, full-scale campaign with questionable results?

We provide full research, evaluation and other consulting services that can help you find the answers so you can make educated decisions. We can quickly reach a large number of people in a very short period of time, providing you with the valuable information you need to make the right decisions. Methods we employ include:
  • Telemarketing Research
  • Telemarketing Pilot Programs
  • Integrated Marketing Tests
  • Benefit Testing
  • Concept Development
  • Buying Preference Profiling
  • Written Evaluations and Recommendations
  • Focus Groups/Focus Group Recruiting
 


Direct Response Marketing, Inc.
5823 Maple Way
Jamestown, PA 16134
(412) 427 - 0168